How Much Money Do I Need to Budget? One of the most popular questions I see in any of the groups is how much money you need to get started. The answer you get is often a dollar amount or range, and often times it doesn’t have any context. These answers generally spark a bunch…
This How-To video walks you through the the process I use to create amazon listings/product detail pages for clients. If you’re going the do-it-yourself route, this will give you a head start on your copywriting.
It covers bullet points, image selection, and writing your title
Q4, 4th Quarter, Holiday season, Christmas, whatever you decide to call it personally, it’s a magical time for anyone selling retail direct to consumers. It’s the one time of year that your customers just go crazy and buy everything. The wallet opens up, budgets get forgotten, and as a seller, you see all of the…
About a month ago I was sitting at my desk, and like I do every few days, I checked to see if I had any new competitors running an amazon launch. This time, I did. Well, that’s no fun. I immediately ordered my competitors product so I could check it out, and started watching what…
Lately there have been several highly publicized incidents where sellers have lost all of their inventory to “buyers” who use a discount code that wasn’t meant for the public. People pour their life savings and their future into building a business. Unfortunately there are people out there just waiting to take it all away. In…
Give-Aways to Increase Sales Velocity Are Against Terms of Service Here’s some language directly from Prohibited Seller Activities: You may not provide compensation to buyers for purchasing your products or provide claim codes to buyers for the purpose of inflating sales rank. I added the red for you. It clearly states that giving products away…
The Update That’s pretty unequivocal. Amazon didn’t mince words. You’re no longer allowed to run promotions in exchange for reviews. This is a good thing. I predicted this in an article back in April: Review Groups and Clubs Will Destroy Amazon. This change helps Amazon protect their selling platform, and we all eat at their…
Every customer e-mail you get is an opportunity to create a loyal fan of your product who will recommend it to their friends.
“Review Groups and Clubs are the Biggest Threat to Amazon’s Existence” – Me There, I said it. I hope I’m wrong. Reviews that aren’t organic will slowly lead to Amazon going out of business if Amazon doesn’t do something quickly. Every quarter public companies have to make statements that inform potential shareholders of the health…
If you haven’t gotten your first negative review yet, brace yourself, it will happen. Be ready for it. If you have gotten that first negative, calm down!
